For three days in November, a Park Slope gallery run by artists is selling 100 small original paintings for $100 each. It may be the easiest way in New York to start an art collection.
Buying your first original artwork can feel intimidating. Prices are hidden, galleries seem exclusive and many people simply don’t know where to begin.
440 Gallery in Brooklyn has a simple answer: make every piece the same price. From November 20 to 22, 2026, the gallery presents 100 for 100, a three-day show and sale of 100 one-of-a-kind works by 18 of its member artists. Every work costs exactly $100.
Small Panels, Many Voices
All the works share the same format: small wooden panels, just 6 by 6 inches. Within that little square, each artist goes their own way, with different styles, materials and ideas.
The matching size turns the show into a kind of mosaic. Walking along the walls, you compare one artist’s approach with the next, and the choice becomes very personal. Without price tags to guide you, you pick the piece you actually want to live with.
At this size, the works are also easy to hang anywhere, from a small apartment wall to a bookshelf, and they make thoughtful holiday gifts.
A Gallery Run by Artists
440 Gallery is an artist-run space on Sixth Avenue in Park Slope. Its members organize the shows themselves, and 100 for 100 puts their work directly in the hands of the public.
For buyers, that means a direct connection with the people who made the art. Many of the artists will be there during the weekend, especially at the opening reception on Saturday afternoon.
A Workshop on Collecting Art
New to buying art? On Friday, November 20, from 6:30 to 8 p.m., artists Karen Gibbons and Catherine Orrok lead a workshop on collecting. They will talk about why we live with art, the pleasure of building a collection and how to make art part of everyday life.
The workshop is a good place to start before choosing your first piece. Registration is through the gallery’s website.
Event Details
100 for 100: Affordable Art by 440 Gallery Members
440 Gallery, 440 Sixth Avenue, Brooklyn, NY 11215 (Park Slope)
November 20–22, 2026 · Fri 4–6 p.m. · Sat–Sun 12–6 p.m.
Preview: Thursday, November 19, 4–7 p.m.
Opening reception: Saturday, November 21, 2–4 p.m.
Workshop on collecting: Friday, November 20, 6:30–8 p.m. (register online)
All works $100 · admission free
440gallery.com
Read Also:
